Microsoft asked us to highlight the redesign of the 365 mobile suite.
The well known collection of mobile office apps got a fresh makeover that is stylishly minimal and exudes a friendly usability vibe. For the launch of the redesigns we directed a film that interprets the impact of the mobile user interface toolkit in everyday life and celebrates the adaptability of Microsoft’s design components for mobile.
Together with Karmarama we created this campaign for Honda which was shown across the UK market over a timespan of 2 years.
someform’s concept revolves around several current Honda models on a giant hinged mobile. The pivoting movement of the suspended car platforms creates a spatial choreography providing flow and a sense of freedom.